Branding | 2016
ACOFFEE is a boutique coffee roastery based in Melbourne which sources the highest quality coffee beans, roasting them in small batches.
To the people behind ACOFFEE, the coffee is everything. So in working to create a brand identity for the business we sought a solution that was minimalist and understated, humble yet sophisticated.
Melbourne has a prolific and competitive coffee market, and this project required a thorough competitor analysis to ensure our logotype, labels and stationery achieved the right positioning.